Creative Director

Mitchell Woodcock has established himself as one of Australias most sought after choreographers and creative directors with an expansive career across all facets of the entertainment industry.

Mitchell kick started his career at the young age of 17 when he was cast in the role of A-rab in the Australian touring production of West Side Story directed by Joey McKneely. Mitchell toured with the Australian cast in the Broadway musical Wicked in 2011/2012 and quickly joined the international tour of West Side Story in the role of Dance Supervisor at the age of twenty. He performed to audiences all across Europe and resided at the famous Saddlers Wells theatre in London. Since then Mitch has performed in Guys and Dolls, Dirty Dancing and has recently finished working as the Dance Captain on the Tony Award winning musical Kinky Boots.

By the age of 23 Mitchell had not only toured nationally and internationally in musicals, backup danced for the likes of Ricky Martin, Kylie Minogue,, Delta Goodrem, Kelly Rowland, appeared as a featured dancer in Baz Lurhmann's The Great Gatsby, his passion for creating had also seen him choreograph the world premier of the film Les Miserables and the debut season of Pacha launched by Merivale.

Mitchell’s attention to detail and versatility has enabled him to work across a multitude of projects and in a range of different roles from a creative director to a stylist, casting director, movement coach and choreographer.

Mitchell has had the pleasure of working with some of the biggest global companies from Karl Lagerfeld and Playstation to Marie Claire and Sony Music.

He has directed and choreographed live performances for a diverse range of artists supplying set design renders and creative pitches including camera blocking, light design and styling for George Ezra, Amy Shark, James Arthur, Conrad Sewell, Noah Kahan, Samantha Jade, Starley, Deborah Cox, The Veronicas, Betty Who, Client Liaison, Steve Grand and Conchita.

Mitchell has recently choreographed James Arthur’s new music video ‘You Deserve Better’, Toyota’s 2018 video campaign and has just finished working in Jakarta as the creative director and choreographer for the number one Indonesian network RCTI.



Associate Creative



Production Assistant

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Accounts Manager